Asakusa is always ranked among Tokyo’s most popular sightseeing areas.
Beyond the iconic Sensō-ji Temple, the neighborhood offers countless attractions.
Its traditional streets, preserved since old times, are perfect for strolling, enjoying local food, and browsing for souvenirs. The Sumida River—famous for its fireworks festival—and Tokyo Skytree are also within walking distance.
This article highlights key spots to help you enjoy Asakusa efficiently. Use it as a guide and make the most of your time in this charming part of Tokyo.
Access
The Asakusa area is served by several stations named “Asakusa” — not to be confused with Asakusabashi Station! Lines include:
• Tokyo Metro Ginza Line
• Toei Asakusa Line
• Tobu Skytree Line
• Tsukuba Express

Asakusa Culture Tourist Information Center

Your Asakusa sightseeing should start here: the Asakusa Culture Tourist Information Center, the No.1 hidden gem worth visiting. The 8th floor features a free observation deck offering stunning views of Sensō-ji below and Tokyo Skytree rising high into the sky.
Since it’s open until 10 PM, you can also enjoy the magical nighttime views of the illuminated temple and Skytree. Be sure to stop by during your visit.
With a reservation, you can receive free tourist guidance in four languages—Japanese, English, Chinese, and Korean. The building also includes a currency exchange counter, nursing room, and café, making it an extremely convenient base for sightseeing.



Asakusa Culture Tourist Information Center
| Name | Asakusa Culture Tourist Information Center |
| Address | 2-18 Taito-ku, Tokyo |
| Open Hours | 9:00 AM – 8:00 PM The café on the 8th floor takes its last orders at 7:30 PM, and the observation deck is open until 10:00 PM. |
| For more details, please check the official website. |
Sensō‑ji — More Than Just Kaminarimon and Nakamise! A Symbol of Asakusa Filled with Must‑See Highlights
Sensō‑ji was founded in 628, tracing its origins all the way back to the Asuka period.
According to legend, two fisherman brothers discovered a statue of Kannon Bodhisattva in the Sumida River. The local headman at the time recognized its sacred nature, converted his own home into a temple, and enshrined the statue — an act believed to mark the beginning of Sensō‑ji.

If you’d like to learn more about this founding legend and the temple’s later development, be sure to check out the detailed displays located on the left side just before Hōzōmon, along Nakamise Street.
Kaminarimon(Fūraijin‑mon) — The Icon of Asakusa

The massive red lantern makes Kaminarimon one of the must‑see photo spots in Asakusa. On each side of the gate, statues of Fūjin (the god of wind) and Raijin (the god of thunder) are enshrined.
The bold characters “Kaminarimon” written on the front of the lantern represent its popular name. In fact, “Kaminarimon” is only a nickname — the gate’s official name is “Fūraijin‑mon,” clearly written on the back of the lantern.




At the back of Kaminarimon, statues of Tenryū and Kinryū are enshrined. These dragon deities are personifications—one male and one female—of the guardian dragons associated with Sensō‑ji’s mountain name, Kinryūzan.
Passing through the gate and continuing forward leads you into Nakamise Street, where a wide variety of traditional shops line the path toward the temple.
Nakamise — Japan’s Oldest Shopping Street


Nakamise Street is beautifully decorated with unified shop signs and seasonal motifs such as cherry blossoms in spring and maple leaves in autumn. Around 90 shops line the street, offering take‑away snacks you can enjoy on the spot, as well as traditional sweets and souvenirs like Japanese confectionery and handicrafts.
With so many appealing shops, you might find yourself short on time—but one treat you shouldn’t miss is Kibidango Azuma’s kibidango. These small, easy‑to‑eat dumplings have a soft texture and a gentle sweetness that spreads through your mouth, making them wonderfully addictive.
Be sure to give them a try!


Nakamise Shutter Art: The Asakusa Picture Scroll



Visiting Sensō‑ji in the crisp morning air or under the magical nighttime illumination is one of Asakusa’s unique charms.
And there is another special delight you can enjoy only during these quiet hours: the Asakusa Picture Scroll, a series of artworks painted on the shutters along Nakamise Street. These illustrations depict Asakusa’s history and its seasonal traditional events.
Take your time to appreciate these beautiful works—masterpieces that can only be seen when the shutters are down.
Hōzōmon

The impressive two‑story gate you see as you proceed along Nakamise Street is Hōzōmon. Because Nio guardian statues are enshrined on both sides of the gate, it was originally known as Nio‑mon.
In 1964, however, it was renamed Hōzōmon, as it houses important cultural treasures, including the “Original Issaikyō” (a complete collection of Buddhist scriptures designated as a National Important Cultural Property) and other historic sutras.


On the back side of Hōzōmon, you’ll find a pair of giant straw sandals (ōwaraji). You may wonder why sandals are displayed here, but these enormous waraji symbolize the power of the Nio guardians. It is said that evil spirits flee upon seeing them, thinking, “A being strong enough to wear such massive sandals must be protecting this temple.”
The waraji are dedicated every ten years by Murayama City in Yamagata Prefecture, and the current pair is the eighth generation.



The Nio statues enshrined at Hōzōmon are a pair of guardians:
the one on the left with an open mouth is the A‑gyō statue, while the one on the right with a closed mouth is the Un‑gyō statue.
Together they represent “A‑un”, the symbolic beginning and end of all things. Although they are commonly referred to as Nio statues, their formal name is Kongō Rikishi.
Main Hall (Hondō)

The main hall, also known as the Kannon Hall, enshrines the statue of Sacred Kannon Bodhisattva, the principal deity of Sensō‑ji. Daily services are held at 6:00 a.m. (6:30 a.m. from October to March), 10:00 a.m., and 2:00 p.m..
Although the current building was reconstructed after World War II, it faithfully follows traditional temple architecture and preserves the solemn atmosphere of the original structure. Even today, this hall remains the spiritual heart of Sensō‑ji, where centuries of devotion continue to shape the temple’s rituals and daily practices.

Sensō‑ji’s chōzuya features an octagonal pedestal made of granite, upon which stands a dragon deity statue crafted by the sculptor Kōun Takamura. A dragon painting also adorns the ceiling.
Visitors purify themselves here before praying:


In front of the main hall stands a large incense burner, sheltered by a wide roof so it can be used even on rainy days. Smoke constantly rises from it.
Visitors often waft the smoke over parts of their body that need healing, and let the fragrance of the incense calm their minds before offering their prayers.

The interior is divided into the outer sanctuary and the inner sanctuary. The outer sanctuary is a spacious hall with a ceiling about 10 meters high, lined with striking vermilion pillars and filled with the scent of incense, creating a deeply sacred atmosphere.
At the front hangs a large plaque inscribed with “Shimu-i”, meaning “The Bodhisattva removes fear from all living beings and saves them.”
The three large ceiling paintings include:
“Dragon Painting” by Ryūshi Kawabata (center)
“Celestial Beings” by Inshō Dōmoto (left)
“Scattering Flowers” by Inshō Dōmoto (right)
In the inner sanctuary, you can see the Gokūden (the sacred palace), where sutra chanting is performed during the scheduled services.
How to Worship
Five‑Story Pagoda

The five‑story pagoda standing on the west side of Hōzōmon is one of Sensō‑ji’s most iconic sights. Although it appears to rise directly from the ground when viewed from outside, it is actually built atop a structure.
Unfortunately, the interior is not open to the public, but on the top floor rests a Buddhist relic presented in 1966 by Isurumuniya Temple in Sri Lanka.


On summer nights, you can relax on the lawn, chatting with friends while looking up at both the pagoda and the Tokyo Skytree.
Nighttime at Sensō‑ji is truly something special — highly recommended!
Yōgōdō — Sensō‑ji’s Goshuin Are Offered Here

As you walk west (to the left) from the main hall, you will see the vermilion pavilion known as Yōgōdō.
Here you can receive Sensō‑ji’s goshuin. In addition to the goshuin of Kannon Bodhisattva, the principal deity of Sensō‑ji, you can also receive the goshuin of Daikokuten, one of the Seven Lucky Gods, who is enshrined here. (The offering is 500 yen.)



Although Yōgōdō is a relatively new building, completed in 1994, the surrounding area is filled with greenery, a pond where colorful koi swim, and Tokyo’s oldest stone bridge. This peaceful atmosphere offers a striking contrast to the lively crowds of Nakamise Street and the main hall.
It is a calming spot where you can feel the history and quiet charm of Sensō‑ji.
Nitenmon



Nitenmon is a vermilion gate located on the east side of the main hall and is designated as an Important Cultural Property.
Of the Four Heavenly Kings who guard the cardinal directions in Buddhism, Zōjōten (left) and Jikokuten (right) are enshrined here.
Passing through Nitenmon and continuing straight ahead, you will soon see Tokyo Skytree. The distance from Sensō‑ji to the Skytree is about 1.5 km, roughly a 20‑minute walk.



Sumida River Walk is a pedestrian walkway built beneath the railway line, offering a pleasant riverside route toward Tokyo Skytree.
Related Articles About Tokyo Skytree Town.

Don’t Forget to Visit Asakusa Shrine!
When you come to Asakusa, be sure to stop by Asakusa Shrine as well. Located on the east side of the main hall (between the Hondō and Nitenmon), it is affectionately known as “Sanja‑sama” and serves as the guardian shrine of Asakusa. The famous Sanja Matsuri, held every May, is Asakusa Shrine’s annual festival.
Asakusa Shrine is deeply connected to Sensō‑ji. The shrine enshrines the three men involved in the founding of Sensō‑ji—Hamanari Hinokuma, Takenari Hinokuma, and Hajino Nakatomo—which is why it is called Sanja‑sama, “the shrine of three deities.”

According to legend, the local fishermen brothers Hamanari and Takenari Hinokuma were out fishing when a human‑shaped statue repeatedly appeared in their nets.
Puzzled, they consulted Hajino Nakatomo, a knowledgeable figure in the area, who told them it was a statue of Sacred Kannon Bodhisattva. From then on, the brothers worshipped the statue daily. Later, Nakatomo became a monk and turned his home into a temple—this is said to be the origin of Sensō‑ji.
After Nakatomo passed away, Kannon Bodhisattva appeared in a dream to Nakatomo’s son, instructing him to enshrine Nakatomo, Hamanari, and Takenari as deities. Following this divine message, the three were enshrined—marking the beginning of Asakusa Shrine.
Main Hall

“Married” guardian dogs


Just to the right after passing through the torii, you’ll find the pair of affectionate “married” guardian dogs. Their expressions are wonderfully charming.
Look closely and you’ll notice that their tails form a heart shape. They are believed to bring blessings for marital harmony and successful romance, so be sure to stop by and pay your respects here as well.
Edo Town Stroll — Enjoy Local Asakusa Flavors
After visiting Sensō‑ji and Asakusa Shrine, take a walk through the streets that still retain the nostalgic atmosphere of old Edo.
Denpōin Street

Connecting Nakamise Street with Asakusa Rokku, Denpōin Street is lined with local eateries and specialty shops.
In 2005, the street was redesigned to recreate the look of Edo‑period townscapes, making it an even more charming and popular sightseeing spot.


Asakusa Menchi
| Name | Asakusa Menchi |
| Address | 2-3-3 Asakusa, Taito-ku, Tokyo |
| Open hours | 9:00 AM ~7:00 PM |
| Notes | There is an eat‑in space near the shop (street eating is not allowed). |
At night, Denpōin Street takes on a completely different charm as the street lanterns light up the area.
The lanterns feature “jiguchi”, a type of wordplay that was popular during the Edo period, and are known as jiguchi andon.


On the rooftops, you can even spot Nezumi Kozō, the legendary thief of the Edo period who was admired for distributing stolen money to the poor.
Nishi‑Sando

As you walk west (to the left) from the main hall of Sensō‑ji, you will see a building that resembles a kabuki theater — this is Nishi‑Sando. At the entrance, colorful banners line the way, creating a lively atmosphere that perfectly matches its concept as a “festival shopping street.”
Another unique feature is the wooden walkway. Normally, wooden pavements are not permitted on public roads, but Nishi‑Sando is built on private land belonging to Sensō‑ji, which allows this traditional style to be used.


When it comes to popular treats on Nishi‑Sando, Kagetsudo’s Jumbo Melon‑Pan is the star. Despite its large size, the dough is incredibly light, making it easy to finish in no time.
The secret behind its fluffy and crispy texture lies in the fermentation process. While ordinary bread is typically fermented for 40 to 60 minutes, Kagetsudo ferments its dough for three hours—about three times longer. This extended fermentation is what creates the signature “fluffy and crispy” bite.
They also offer versions filled with vanilla or matcha ice cream, making them a perfect treat on hot days.
Asakusa Kagetudo
| Name | Asakusa Kagetudo |
| Address | 2-7-13 Asakusa, Taito-ku, Tokyo |
| Open Hours | Weekdays: Open from 11:00 a.m. and closes when the Jumbo Melon‑Pan is sold out. Weekends and holidays: Open from 10:00 a.m. and closes when the Jumbo Melon‑Pan is sold out. |
| Closed days | None |
On the north side of Nishi‑Sando, in the Hatsune Kōji shopping alley, you’ll find Asakusa Unana’s grilled rice ball, another must‑try item. The combination of tender, fluffy eel and the fragrant, perfectly grilled rice ball is absolutely delicious.
There is a dedicated eat‑in space, so you can enjoy it comfortably even on rainy days.


Asakusa Unana
| Name | Asakusa Unana |
| Adress | 2-7-21 Asakusa, Taito-ku, Tokyo |
| Opening Hours | Weekdays: 9:00–17:30 Weekends & Holidays: 9:00–18:30 |
| Closed days | None |
Hoppy Street

Connected to Denpōin Street, Hoppy Street is another must‑visit spot in Asakusa.
Many izakaya open early in the day, making it a great place to stop for lunch or to take a break when you’re tired from walking.
With its nostalgic, old‑Tokyo atmosphere, it’s a perfect spot to enjoy a casual drink.

The recommended place is Totoya.
Among the many eateries along Hoppy Street—also known as *Nikomi Street—Totoya stands out for its unique fish dishes. *Nikomi is a traditional Japanese stew made by slowly simmering meat and vegetables until tender.
The shop is directly operated by a seafood wholesaler from Toyosu Market with a history of 150 years, which means the fish menu is exceptionally rich and delicious.
Alcohol options include Hoppy, beer, sake, and shōchū, and they also offer soft drinks, making it a comfortable choice even for families with children.


Totoya
| Name | Totoya |
| Address | 2-4-13 Asakusa, Taito-ku, Tokyo |
| Open Hours | Regular days: 10:00–23:00 Saturdays: 9:45–23:00 Sundays: 9:00–23:00 |
| Closed days | None |
Before You Go
Asakusa is a town that has grown around Sensō‑ji, filled with history, culture, food, and countless places to explore. The lively bustle of Nakamise, the scent of incense drifting through the main hall, and the nostalgic charm of its old shopping streets — each of these elements conveys the warmth that makes Asakusa so special.
Walking through “old yet ever‑new Asakusa,” you’ll discover something fresh every time you visit.
Beyond the spots introduced here, you’re sure to encounter scenes and moments that stay with you. Take your time to soak in the atmosphere of this unique town, and create your own memorable Asakusa experience.

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